COLORado™, Dream Presence for Salesforce
February 1, 2012
SAN FRANCISCO, Calif. – CHAUVET® Professional COLORado™ 1-Tri Tour LED static wash lights toned the sunburst-stylized truss flown over the stage during an annual Salesforce conference event entitled Dreamforce. Paul Efron of Seeing Eye Lighting Design, based in Calif., served as lighting designer for Dreamforce, which seamlessly transformed from conference-style seating to a concert performance from Metallica in less than five hours.
Full-service lighting rental company 4Wall Entertainment specified the 64 CHAUVET® Professional COLORado™ 1-Tri Tour fixtures, which worked alongside over 800 other fixtures—largely ETC Source 4 Ellipsoidals and Vari*Lite VL3500 Spots—to light the event.
“We liked [COLORado™ 1-Tri Tour] very much,” said Efron. “[We] loved the color and actually requested them again for [another] show.”
Held at Moscone Center in San Francisco, the Salesforce event was a weeklong exploration into ‘The Social Enterprise’ with keynote speakers such as Chairman and CEO of Salesforce, Marc Benioff and Executive Chairman of Google, Eric E. Schmidt. 
Photos courtesy of Jakub Mosur
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CHAUVET® is a major innovator, developer and manufacturer of professional lighting, leading the lighting market in terms of design, flexibility and options. Specializing in intelligent and LED lighting, the CHAUVET® brand has a global reach built around three core tenets: Value, Innovation, Performance - VIP for short.
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